Aston Martin DBX vs. Lamborghini Urus in Boston
Published: February 26, 2025

If you’re in the market for a luxury SUV that doesn’t just sit pretty but actually performs, two names probably come to mind: the Aston Martin DBX and the Lamborghini Urus. These aren’t your typical grocery-getters. They’re luxury SUVs that combine exotic car power with everyday practicality.
But here’s the big question: Which one is the better buy?
We’re diving into the nitty-gritty, performance, interior, and driving experience so you can decide whether you’re team DBX or team Urus. And if you’re in Boston, Washington, NY, or Long Island, you’ll want to check out the Aston Martin DBX 707 at Aston Martin Boston. Let’s go.
DBX vs. Urus Performance
If you’re spending six figures on an SUV, it better move like a rocket. Luckily, both the DBX 707 and Urus deliver serious speed, but they go about it differently. Here’s how they compare:
Aston Martin DBX 707: The Refined Beast
Aston Martin didn’t just build an SUV—they built a statement. The DBX 707 is the most powerful luxury SUV in the game, thanks to:
- 4.0L twin-turbo V8 pumping out 697 hp (707 PS) and 663 lb-ft of torque
- 0-60 mph in 3.1 seconds (faster than some supercars)
- Top speed: 193 mph (go ahead, flex a little)
- 9-speed automatic with a wet-clutch for lightning-fast shifts
It’s not just fast in a straight line. The DBX 707 has air suspension, torque vectoring, and precise steering, making it feel smooth, controlled, and ridiculously composed at high speeds.
Lamborghini Urus: The Wild Child
If the DBX is a British gentleman in a tailored suit, the Urus is an Italian street racer in a leather jacket. It’s aggressive, loud, and full of attitude.
- 4.0L twin-turbo V8 with 657 hp and 627 lb-ft of torque
- 0-60 mph in 3.3 seconds (slightly slower than the DBX 707)
- Top speed: 190 mph
- 8-speed automatic with sharper shifts for that raw, track-ready feel
The Urus is a Lamborghini through and through. It roars like a supercar, feels razor-sharp on corners, and prioritizes excitement over comfort.
Performance Verdict: DBX 707 or Urus?
If you want a more refined yet ridiculously fast ride, the DBX 707 is your SUV. It’s got more horsepower, a higher top speed, and smoother handling. But if you’re all about bold, aggressive driving, the Urus is your machine.
DBX vs. Urus Interior Features: Luxury That Actually Feels Luxurious
When it comes to luxury SUVs, interior design and features are crucial factors that set competitors apart. Beyond performance and styling, the cabin defines the experience, marrying comfort, craftsmanship, and technology to create an atmosphere for both drivers and passengers. The Aston Martin DBX and Lamborghini Urus are two standout contenders in this space, each offering a distinct take on what luxury feels like on the inside. Here’s the luxury SUV comparison:
Inside the Aston Martin DBX: A Custom-Built Sanctuary
Step inside the DBX 707, and it’s clear: this is an Aston Martin. That means hand-stitched leather, real wood, and a level of craftsmanship you don’t get in mass-produced cars.
- 12.3-inch digital gauge cluster + 10.25-inch infotainment screen
- Heated, ventilated, and massaging seats (yes, please)
- Bespoke interior customization—pick your materials, colors, stitching, and trim
- More cargo space than the Urus (22.3 cubic feet)
- It’s elegant, luxurious, and designed for long-distance comfort.
Inside the Urus: A Supercar Cockpit on Stilts
The Urus takes the Lamborghini "fighter jet" aesthetic and applies it to an SUV.
- Sharp angles, Alcantara leather, and carbon fiber accents everywhere
- Three screens: driver display, infotainment, and climate control
- Aggressive, low-slung sports seats
- Slightly less cargo space (21.75 cubic feet)
It looks incredible, but some say it feels a bit too “Audi” inside (since it shares some tech with its parent company).
Interior Verdict: DBX or Urus?
If you want bespoke luxury and old-school craftsmanship, DBX all the way. If you prefer high-tech, spaceship vibes, go Urus.
Driving Experience: How Do They Feel on the Road?
Let’s talk real-world driving since most owners won’t be flooring these things on a track every day. Here’s how they compare:
Aston Martin DBX 707: The Gentleman Bruiser
- Adaptive air suspension makes city driving smooth
- Three driving modes: GT (comfort), Sport (fun), and Sport+ (crazy fast)
- Quieter cabin = better for long drives
- Handles corners like a sports car but never feels harsh
- The DBX is shockingly refined for something this powerful. It’s thrilling but never punishing.
Lamborghini Urus: The Angry Athlete
- Stiff suspension = better for aggressive driving, but rougher on city roads
- Louder exhaust, more in-your-face experience
- Six drive modes, including an off-road setting (though let’s be real, who’s off-roading in a Lambo?)
The Urus is always on edge. It’s wild, aggressive, and unapologetic. Some love that, while others might find it too much for daily driving.
The Aston Martin DBX 707: Long-Term Value and Prestige
When you buy an Aston Martin, you’re not just buying a car—you’re buying a piece of automotive history. The DBX 707 represents a commitment to refinement, luxury, and exceptional craftsmanship. Here’s why it could be a better long-term investment:
- Brand Prestige – Aston Martin’s reputation for luxury and exclusivity means your car won’t just hold its value. It will likely increase over time, especially with limited editions.
- Less Depreciation – While any luxury vehicle will depreciate, Aston Martins tend to depreciate more slowly than other brands in the same class.
- The Driving Experience – The DBX 707 is designed for long-term enjoyment, whether you’re commuting or taking a weekend road trip. It’s got the performance to impress but the comfort to keep you coming back for more.
The Lamborghini Urus: Exotic and Flashy, But Can It Last?
Lamborghini is synonymous with exotic, high-performance vehicles, and the Urus is no exception. But here’s the thing:
- More Aggressive Depreciation – Lamborghini’s bold and flashy designs tend to lose value faster than more refined luxury brands like Aston Martin. While the Urus still holds its value well, it doesn’t have quite the timeless appeal of an Aston Martin.
- High Maintenance Costs – The Urus is a performance vehicle first, which means more maintenance and repair costs over time.
- Flash Factor – The Urus is undeniably eye-catching, and if you want a car that gets noticed, it’s a great choice. But if you’re looking for something that feels like a solid long-term investment (both in terms of value and experience), the DBX may have the edge.
The Investment Verdict: DBX or Urus?
If you're looking for an SUV that’s going to hold its value and maintain its prestige, the DBX 707 is likely the smarter investment. Its combination of luxury, comfort, and performance means it’ll remain a top contender in your garage for years to come. Meanwhile, the Urus will always be a blast to drive, but its flashy persona might not have the same staying power in terms of value.
Aston Martin DBX Review Boston: Why It’s the Smart Buy
If you live in Boston, Washington, NY, or Long Island, the Aston Martin DBX 707 is the better choice for real-world driving. Here’s why:
- It’s got more power than the Urus
- It’s more comfortable for everyday driving
- The handcrafted interior is next-level
- Better cargo space = more practicality
- It’s still insanely fast, but in a refined way
Final Verdict: Which One Wins?
It all comes down to what you want from your SUV:
- Want the ultimate blend of power, elegance, and daily usability? Get the DBX 707.
- Want a wild, aggressive, supercar-like SUV? The Urus is your ride.
At the end of the day, both SUVs are incredible, but if you’re after true luxury without sacrificing speed, the DBX 707 is the smarter, more refined choice.
So, what’s it gonna be?
Test Drive the DBX 707 at Aston Martin Boston
Still, debating? The Aston Martin DBX vs. Lamborghini Urus is a tough battle. The best way to decide is to experience it yourself. Visit us at Aston Martin Boston and book a test drive today.